FUJIFILM Asia Pacific Pte. Ltd. and its subsidiaries in the Asia Pacific Region (the "Company", "We") are committed to protection of data privacy, transparency and choice of individual persons who visit this website ("You"). This FUJIFILM COOKIE POLICY (this "Cookie Policy") explains how and why cookies, and other tracking technologies including, without limit to, web beacons, tags, clear gifs, pixels and other similar technologies (collectively referred to as "Cookies") may be stored on and accessed from Your device when You use or visit any website or app that posts a link to this Policy (collectively, the "Site"). This Cookie Policy should be read together with our Privacy Policy.


  1. Cookies are a mechanism to store information by placing small data files that can be stored on and accessed from Your device when You visit Our Sites. The Company uses "Session-Cookies" for privacy protection purposes. For more detailed information about Cookies, please visit http://www.allaboutcookies.org
  2. We use Cookies in order to improve and customise Your browsing experience of Our websites by tracking overall usage and determining Your browsing preferences. We use Cookies to compile information about Your usage of our Sites and interaction with emails from Us. When You visit Our Sites, We or any authorised third party may place a cookie on Your browser, to collect information about Your online activities over time and across different Sites.
  3. The Site may use Cookies for the following purposes while ensuring that Your identity is not disclosed.
    1. To provide the "Save Password" function for members-only websites where customers and/or visitors input their ID and password to view content;
    2. To analyse customer and visitors' access to the site in order to improve operability or to identify the cause of problems on the site;
    3. To display the most appropriate advertisements on third party sites based on customer interests or previous usage of the Site;
    4. To enhance services; or
    5. To prompt customers and/or visitors to re-enter their password for security purposes after a certain period of time has elapsed.


  1. "First Party Cookies" mean cookies that belong to the Company and We place on Your Device, while"Third Party Cookies" are those placed by other party than US through Our website. The Company may save and refer to Cookies via a third party being outsourced by the Company for the delivery of advertisements. We may contact with such third party service provider to send e-mails to You if You have provided Us with Your contact information.
  2. We use "Session-Based Cookies" only. Session-Based Cookies exist only during one session and disappear from Your device upon closing Your browser or turning off Your device. We also use web beacons on our websites and in email communications. For example, We may place web beacons in marketing emails that notify us when You click on a link in the email that directs You to one of Our websites. You may refuse to accept browser Cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of the Sites. Unless you have adjusted your browser setting so that it will refuse Cookies, our system will issue Cookies when you direct your browser to our Sites. The data collected by the Sites and/or through Cookies that may be placed on your computer will not be kept for longer than is necessary to fulfill the purposes mentioned above. In any event, such information will not be kept for longer than one year.
Types of Cookies Description Created by Cookies
Mandatory Strictly required Cookies to operate our Sites.


• Cookies allowing Us to recognise that You have created an account and logged in it to access Our Site.

• Cookies enabling Us to remember Your previous actions within the same browsing session.
Opencart Opencart SessionID
Analytical Cookies Cookies used by Us or third party service providers to analyse how the Sites are used and how they are performing.


• The Company uses Google Analytics service offered by Google Inc. for the purpose of evaluating the use of Sites optimising traffic to and between the Sites or integrating Web pages where appropriate. The information generated by the Cookies about Your use of the Sites including Your IP address, will be anonymised and transmitted to Google servers. For more information on IP anonymisation, please refer tohttps://support.google.co m/analytics/answer/2763052.
Google Analytics Your IP address, will be _utma,_utmb,_ utmc,_utmt,_ut mz
Targeting /Advertising Cookies Cookies delivered by Us or third parties to show You ads for Our products.


• Cookies collecting and remembering information such as which browsers have visited Our websites.

• The third party service providers generating these Cookies have their own cookies & data privacy policies, and may use their AddThis _atuvc,_atuvs cookies to target advertising to You on other websites, based on Your visit to our Sites. Our Sites include social media features, such as Facebook's "Like" button, and widgets, such as the "Share This" button or interactive mini-programmes that run on the Sites. These features are recognisable by their third party brand and may collect Your IP address, pages You are visiting on our Sites and set a cookie to enable the feature. You interaction with these features shall be governed by respective privacy policies of individual organisations providing such features.
AddThis _atuvc,_atuvs
Other Tracking technologies


  1. If You do not want Cookies on Your device, You can adjust the setting of Your Internet browser to reject the setting of all or some Cookies and to alert You when a Cookie is placed on Your device. For further information about how to do so, please see www.allaboutcookies.org or refer to Your browser 'help' /'tool' or 'edit' section.
  2. Note: if you block Cookies, You may not be able to access or use all or parts or functionalities of our Sites.
  3. To opt out Targeting/ Advertising Cookies, please visit http://preferences-mgr.truste.com, https://www.networkadvertising.org/choices/ and/or https://www.aboutads.info/choices.
  4. You may prevent tracking of Your online activity by setting a Do-Not-Track signal ("DNT") in Your browser that alerts websites You visit that You do not want them to collect certain information about You. However, Our Website(s) may not recognise or take action in response to DNT signals from Web browsers. For more detailed information about DNT, please visit https://allaboutdnt.com.
  5. If you want to remove previously stored Cookies, you can manually delete the Cookies at any time. However, this will not prevent the Sites from placing further Cookies on your device unless and until you adjust your Internet browser setting as described above.


If you have any other questions about our Cookie Policy, please contact the Data Protection Officer of the Company at astalift.sg@fujifilm.com.